Anthony was founded in 2000 with a focus on natural ingredients and immerging skincare technologies. Offering a range of solutions specifically formulated for a man's needs, Anthony uses a number of natural, herbal, and botanical ingredients like sea kelp, rosemary extract, eucalyptus, a heavy dose of vitamins, and even white sand from Bora Bora. But it's not just about grooming with Anthony, as a portion of proceeds from each product sold goes to benefit prostate cancer research.